Attending trade shows is a key strategy to connect with current and future customers, suppliers, vendors, partners, peers, and other industry stakeholders.
However, in your for your trade show attendance to be a profitable investment instead of a regrettable expense, it is important — actually, make that essential — to stand out from the crowd, and generate attention and “buzz.” And that is where custom trade show banners and displays make a transformative difference! Here are three key reasons why:
1. Make A Powerful And Positive First Impression
Custom trade show banners and displays make a powerful and positive first impression — which in a busy trade show environment, might be the only opportunity you have to spark a relationship and start a conversation. Indeed, just as consumers are heavily influenced by the creativity and quality retail signage, trade show attendees gravitate towards original and attractive trade show displays — and often ignore and forget generic, run-of-the-mill offerings.
2. Add Digital Contact Information
These days, it is wise to assume that everyone who attends a trade show — whether they are a millennial, Gen Xer, or boomer — has a smartphone in their hands (or at least, in their pocket!). Custom trade show displays and banners can include digital contact information, including website URLs, email addresses, social media accounts, and QR codes for attendees to quickly and easily scan with their mobile device.
3. Portability And Versatility
If your business is a regular player on the trade show circuit, then you will appreciate knowing that custom trade show banners and displays are portable and versatile. For example, solutions such as retractable banners can be set up by a single person in a matter of seconds.
Your Trusted Source for Custom Trade Show Displays & More
At Palo Pinto Graphics, we design and create distinctive, innovative, and high-quality trade show signage solutions that make an impact! Learn more and get started today by contacting us or calling (682) 350-9979.